Upgrades - customer churning must be affordable after all ..
Dear Capture One,
Thank you for your email purchase-reminder email, the first sentence of which begins ..."We noticed you haven't activated the latest update of Capture One yet".
I would have purchased the C1 upgrade to v16.4 ….if the price of accepting this invitation to upgrade was similar to Adobe's Photography Package.
Regrettably, the C! Pro price differential of (AUD) $171.48 for adobe Vs $312.60 for C1 Pro (that's $521 minus the peculiarly structured "limited timeframe" discount of 40%) is not feasible.
You will be more fully aware than me that this comparison is between Adobe 1-yr subscription, and C1 PRO with a very temporary discount applied. Further, you will also be aware that the subscription price is, well .., absurd. The fact that I'm a hobbyist these days is irrelevant.
While I have no expectation that C1 prices will change for the better, let's hope they do.
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I had that email too, but the twist in my case is that in fact I had already downloaded and started using the newest version!
Something wrong with the automated email system, perhaps?
Ian
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